Prasanna Deshpande
Founder - Viavize ➚
I help B2B teams build pipeline and win customers by aligning go-to-market strategy, demand generation, and brand.
I’m the founder of Viavize, where I work closely with B2B founders and GTM leaders to translate strong products into consistent pipeline and revenue impact.
On this blog, I write about the realities of building and scaling B2B growth — from positioning and messaging to demand systems, execution trade-offs, and the gaps between strategy and what actually works.
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